
FLOAD (Package Design)
FLOAD is a brand dedicated to crafting the finest handmade flower teas, preserving the natural beauty, colors, and fragrances of fresh flowers. My goal for this project was to translate that sensory experience into packaging that feels like stepping into a blooming garden. Inspired by serene landscapes, I explored various structures, sizes, and shapes for the box, incorporating a circular opening on the lid to invite curiosity while hinting at the beauty within.
The design process involved multiple sketches and decisions to achieve a balance between elegance and approachability. I refined the concept with a calm, soothing color palette and a “flower road” detail leading to the lid’s opening, allowing users to feel as though they are walking toward a path of flowers. The final packaging not only protects and presents the tea but also delivers a multi-sensory experience — engaging taste, aroma, and sight in one cohesive design.



